Your curls. Your routine. Four simple steps.

CLEANSE
CONDITION
STYLE
PROTECT
Step 1 – Cleanse: Chai Latte Cleanser 

It's time to give your hair the fresh start that it deserves.

Start fresh. Use Chai Latte weekly to gently clear away buildup and environmental pollutants while preserving your hair’s natural moisture. Your curls emerge clean, soft and hydrated — ready for the next step.

Want extra help? Check our quick video to master the cleanse technique.

SHOP CLEANSER

How to Properly Cleanse Your Hair:

STEP 2 – CONDITION: BANANA CREAM DEEP CONDITIONER

The art of bringing your hair back to life with good ingredients and maximum hydration.

Revive your curls with a moisture-rich deep conditioner. Banana Cream is packed with nourishing ingredients and delivers intense hydration. Apply it once a week, let it soak for 30 minutes under a heat cap, hooded dryer or steamer, and watch your curls bounce back to life. The delicious banana fragrance rinses out  leaving you with deep moisture that continues working beyond your wash day.Keep your definition sharp and your style vibrant all week long.

SHOP CONDITONER
STEP 3 - STYLE (DEEP CONDITION / LEAVE-IN & DEFINER)

Ready to slay your look?

Rice Pudding Leave-In Conditioner

Hydrate + Define. Start with Rice Pudding Leave-In to soften, detangle, and infuse each strand with fermented rice water and marshmallow-root extract.
SHOP CONDITIONER

Orange Marmalade Flaxseed Curl Definer

Sculpt your curls with Orange Marmalade Flaxseed Gel: a plant-powered blend of flaxseed, agave-nectar and aloe vera for long-lasting definition and a frizz-free finish. Apply to soaking-wet hair, rake through, and air dry or diffuse to unlock your curls hidden potential and your girlfriend will be calling you her newest curl-friend!
SHOP CURL DEFINER

How to Properly Deep Condition Your Hair:

How to Use Orange Marmalade:

SHOP PILLOW CASE
SHOP BONNET

STEP 4 – PROTECT (OVERNIGHT):

Protect your curls while you dream.

What you do while you sleep matters. Maintain your curls and honor the planet by locking in moisture overnight with our eco-luxury satin essentials (in partnership with local, Black-owned brand NuAira).

Satin Bonnet – Hypoallergenic  made with 50 % recycled stretch satin and printed using water-based inks is gentle on your skin and curls. Soft, breathable, stays in place, and reduces friction, frizz and breakage.

How to Sleep With Your Curls

Certified B-Corp. Locally grown ingredients. Sustainably packaged.

Need More Help With Your Routine?

Let's Chat!

Schedule a complimentary hair consultation and get personalized tips from our founder, Adria, the expert on natural hair care and sustainability. Your best curls. Your easiest routine. Our shared planet.
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